Showcasing Creativity Through Outstanding Project Design
Agencija
Branding
2024
This branding project was developed for The Agency CC Ltd., a family-founded accounting firm with over 15 years of professional experience. The brand identity was designed to reflect both their deep-rooted trust with clients and their growth into a modern, reliable financial partner. The concept focuses on simplicity, clarity, and symbolism rooted in the accounting profession.
The logo features two stylized “C” shapes resembling overlapping pieces of paper—symbolizing accuracy, documentation, and trusted partnership. The visual language is softened with elegant curves and paired with a sophisticated green color palette. Together, these choices reflect the agency’s balance of professionalism, care, and forward-thinking service.
The agency’s previous branding no longer reflected their growth, values, or professionalism. Their visual identity felt outdated and lacked the symbolism or structure to communicate the trust and precision they’ve built over the years.
We created a refined and meaningful brand identity that blends modern aesthetics with thoughtful symbolism. Through the paper-like “C” elements and a balanced green palette, the new logo captures the agency’s heritage, reliability, and fresh perspective—positioning them confidently for the future.